Progressive Grocer- Lasting Impressions Lead Gen

Progressive Grocer

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Lasting Impressions

The typical grocery store front end is a paradox: an area of much merchandising activity meant to increase sales, yet targeted at customers who are not only physically checking out, but who have also mentally "checked out" of shopping mode.

With the right strategy, this apparent contradiction can be reversed so that not only are more sales rung up from the front end, but the shoppers' overall impression of the shopping experience (and therefore the store) is enhanced. These are among the key findings from Part 2 of "Lasting Impressions: Rethinking the Front End," a study of the front end checkout area, sponsored by Parsippany, NJ based Cadbury and conducted by Wilton, CT based Meridian Consulting Group and Los Angeles based Shook Kelley with the assistance of Progressive Grocer.

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news

Despite Kids’ Weight, Little Difference in Family Shopping, Meal Prep Habits

June 30, 2010

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category features

Greek Retailer’s Growing Pallet Pooling Network Enhances Logistics

Alfa-Beta Vassilopoulos, a food retailer based in Athens, Greece, and part of the Brussels, Belgium-based Delhaize Group, has experienced a 16 percent year-on-year increase in the number of CHEP pallets it handles — and a resulting boost to its supply chain efficiencies — as the number of its suppliers joining the pallet network continues to grow.

Foodservice Growth Trends: Prepared Foods Shoppers Crave Convenience

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products

The Origins of Hummus

Made by the only manufacturer of all-natural hummus available nationwide, Tribe Origins is a line of smooth and creamy-style hummus.

Greetings That Taste Good

This latest greeting card line from Cleveland, Ohio-based American Greetings Corp. really takes the cake — and some other yummy items.

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Food Market Research and Reports

Supermarket Research Reports and Food Industry Analysis